Changing face of Sales & Marketing:
1. Nielsen research – 92% of B2B buying cycle begins online and 83% of consumers trust recommendations of friends and family above all other forms of advertising.
2. As per Google study, more than 60% of the sale is already complete before sales engagement begins in this era of IT and digitalization.
3. HBR report – Customer experience will have weightage of 50% in B2B buying decisions
4. Employees have 10 times larger a digital footprint than the company itself
5. Innovation is now the only practical source of competitive advantage
“New Age Selling & Marketing” – 1 day workshop by Vikas Chawda at Navsari Management Association, Navsari on 10.01.18
Marketing is the new Selling! This expert-led interactive & practical workshop equips you with New-age Selling Skills, Digital & Social Media Marketing Strategy and latest Marketing Tools. It helps you embrace a fresh approach to convert your business challenges into opportunities. Develop your ‘Innovative Business Model’ for sustainable profitable growth and market leadership.
Learn and apply Marketing tools & techniques, individual & group analysis, experiential learning, videos and case studies, Real life stories and more…
Who should attend?
Business Leaders, senior & middle managers, executives, social leaders
Sales, Marketing, HR, IT, Finance, Design, R&D, QC, SCM, Media, Universities, NGOs
Entrepreneurs, Start-ups, Consultants, Artists, House-makers, PG Students
Anyone willing to learn and develop this skill to grow the business
1. Managing marketing in this world of digital disruption and social media explode
2. Achieving consistent and predictable sales results
3. Winning more business with increased profitability
4. Develop a fresh perspective to generate new ideas to enhance competitive edge
5. Paradigm shift – from business as usual to sustainable profitable business
6. Develop and manage high performance sales teams
7. Personal action agenda – develop your strategic roadmap
Workshop Design and contents:
1. Upgrade – Traditional marketing to digital & social media marketing
2. The 5 Essentials of New Age Selling and Marketing – PTTCF
3. Four Levers to increase deal numbers, deal size, win rate and shorten sales cycle
4. SMARKETING – Sales intelligence to effectiveness with Sales Velocity capabilities
5. Building New Age Go-to-Market capability and system
6. Social Media Marketing – Tools, tips, dos, don’ts for LinkedIn, facebook, twitter etc.
Mr. Vikas Chawda (BE, MBA – Marketing) Corporate Trainer
‘Business Coach’ and ‘Innovation Expert’ with 27 years of experience at world-class MNCs, Vikas’ forte is in innovation, Sales & Marketing, Business Strategies, Leadership and Organization Development (OD). Reputed companies invite him as an observer and trainer during ‘Annual Sales Conference’. He has trained 18000 professionals in 400+ workshops at leading corporates in India and abroad. He is on ‘Jury Panel’ for reputed Business Excellence Awards e.g. SWITCH, E&Y, FGI, FOKIA. Mentor, Coach, Consultant, Educator and Entrepreneur, he is also a sought after speaker at national and international forums. His articles are published in various newspapers and magazines. He was a special invitee at prestigious Kellogg Global Innovation Conference 2015 at USA. He was invited as a speaker on innovation at USA by TiE, world’s largest entrepreneurship organization and also by University of Texas at Dallas, USA.
Mobile and WhatsApp: 9428974333